MADE TO ORDER SHIRT PRINTING: By printed on demand, we eliminate waste from excess inventory. Made-to-order is making a difference in traditional retail and taking a step towards sustainable and responsible fashion production. In traditional made-to-sell retail stores, products are made in large quantities and often exceed market demand. Around 85% of all textiles produced by the fashion industry end up in landfills, making it a major contributor to environmental damage.

We use direct to garment printing for our apparel, which uses inkjet technology: the water-based ink is sprayed onto the garment, helping the ink soak in better with no excess ink or dye.

NO APPAREL SWEATSHOPS: Doing things the right way has never been up for debate. We prioritize using providers that manufacture in the U.S. and internationally in a no sweatshop, humane, sustainable way. Almost the entire manufacturing process takes place right here in America - designing, dyeing and cutting it in the USA. Then, the garments are assembled in the U.S. or Central America. 

VIRTUALLY ZERO WASTE: The manufacturing facilities produce almost no landfill because they recycle everything that can't be turned into a tee. They've optimized the cutting to reduce plastic use, and excess fabric is recycled into a number of things like baby bibs or stuffing for upholstery. Let nothing go to waste!